Charmify Privacy Policy

1. Overview

This Privacy Policy explains how Charmify collects, uses, stores, shares, and protects information when you use our website and web app, AI-assisted communication tools, screenshot tools, paid features, and related services that link to this policy (together, the Services).

Charmify is designed for adults 18 and older. The Services may process social/profile screenshots, chat screenshots, prompts, typed drafts, favorites, and generated suggestions when you choose to use those features.

You can visit our website at https://www.charmify.me and contact us at support@charmify.me.

2. Information We Collect

Account information, such as email address, sign-in provider identifiers, account settings, profile display information, subscription status, entitlement status, and communication preferences.

Content you provide, such as prompts, drafts, chat text, uploaded screenshots, profile screenshots, visible profile details, bios, image context, favorites, preferences, feedback, and support messages.

Generated content and usage history, such as AI replies, openers, rewrites, saved suggestions, copied suggestions, selected filters, feature choices, usage credits, and regeneration activity.

Payment and subscription information, such as product identifiers, plan selection, trial status, renewal status, transaction identifiers, checkout status, entitlement state, and receipt or webhook validation results. Payment providers usually process full card details directly.

Technical and diagnostic information, such as IP address, approximate location derived from IP address, browser and device information, operating system, app version, language settings, timestamps, logs, request IDs, latency, provider status, errors, crash reports, rate-limit keys, security events, and fraud-prevention signals.

3. Screenshots, OCR, Vision, and AI Inputs

When you upload a chat screenshot or profile screenshot, Charmify may process the visible text and visual context in that image so it can generate a reply, opener, rewrite, or related suggestion.

For profile screenshots, Charmify may look at visible profile details such as name, age, bio, prompts, interests, job or school text, location text, photo context, and other visible clues in the screenshot.

For chat screenshots, Charmify may look at visible messages, timing, tone, and conversation context to suggest replies.

Your uploaded content may be sent to AI, OCR, vision, storage, hosting, safety, and infrastructure providers so the requested feature can work. We aim to send only the information needed for the feature, troubleshooting, safety, security, and service improvement.

You are responsible for making sure you have the right, permission, consent, or lawful basis to upload and use screenshots, messages, images, and profile material with Charmify.

4. How We Use Information

We use information to provide AI-generated replies, openers, rewrites, Drops, screenshot analysis, OCR, saved favorites, account features, subscriptions, support, and related app functions.

We use information to personalize suggestions, remember preferences, reduce repeated outputs, apply selected filters, cache pending batches, enforce usage limits, and improve prompt quality and reliability.

We use information to process payments and subscriptions, maintain trials and entitlements, authenticate users, provide support, respond to requests, send administrative notices, diagnose errors, measure performance, prevent abuse or fraud, protect security, and comply with legal obligations.

We may use aggregated or de-identified information to understand trends, improve Charmify, test features, and measure performance.

5. AI, Analytics, and Service Providers

Charmify may share relevant information with service providers that help operate the Services, including providers for AI generation, OCR, vision processing, hosting, cloud storage, databases, authentication, analytics, crash reporting, email, payments, web distribution, security, and customer support.

Current or expected providers may include OpenAI, Google/Gemini, Supabase, Dodo Payments, Sentry, Mixpanel, Resend, Vercel or other hosting infrastructure, and similar operational providers.

Provider availability and subprocessors may change over time. Third-party providers may process information under their own terms, privacy policies, and data-processing commitments.

We aim to avoid sending full generated message text or unnecessary private content to analytics tools when diagnostic or aggregated event data is enough.

6. Payments and Subscriptions

If you purchase paid access, payment information may be processed by Dodo Payments or another payment provider. Charmify generally receives transaction status, entitlement status, product identifiers, renewal status, receipt data, checkout identifiers, and similar billing-confirmation information rather than your full card details.

Subscription management, cancellation, refunds, taxes, payment authentication, and billing rules may be controlled by the payment provider used for the purchase.

We use billing information to provide access, manage trials and subscriptions, prevent fraud, answer support requests, and comply with accounting or legal obligations.

7. Cookies and Local Storage

We may use cookies, local storage, pixels, SDKs, and similar technologies to keep the Services working, remember preferences, support authentication, manage guest usage credits, cache pending generations, measure usage, improve performance, prevent abuse, and understand how people use Charmify.

Most browsers let you remove or reject cookies. If you block cookies or similar technologies, some parts of the Services may not work correctly.

8. When We Share Information

We may share information with service providers that help us operate Charmify.

We may share information with payment providers to manage subscriptions, purchases, refunds, taxes, and entitlements.

We may share information if required by law, subpoena, court order, regulatory request, law enforcement request, or legal process, or if we believe sharing is necessary to protect rights, safety, users, the public, the Services, or our legal interests.

We may share or transfer information in connection with a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or similar business transaction.

We may share information with your direction or consent.

We do not sell your personal information for money. If analytics, advertising, or similar activity is legally considered a sale, sharing, or targeted advertising under a law that applies to you, we will provide required choices where applicable.

9. Retention

We keep information for as long as reasonably needed to provide the Services, maintain accounts and subscriptions, respond to requests, comply with law, resolve disputes, enforce agreements, prevent abuse, and improve reliability.

Retention periods may vary depending on the type of information, the feature used, legal requirements, security needs, backup systems, and whether an account remains active.

When we no longer have a legitimate need to process information, we will delete, anonymize, or securely isolate it where reasonably possible.

10. Security

We use reasonable technical and organizational measures designed to protect information, including access controls, provider safeguards, monitoring, and security practices appropriate for the nature of the Services.

No internet transmission or storage system is perfectly secure. We cannot guarantee that unauthorized third parties will never defeat safeguards or access, steal, or modify information.

You should use the Services only in a secure environment and protect your account credentials.

11. Your Choices and Privacy Rights

Depending on where you live, you may have rights to request access to your personal information, correction, deletion, portability, restriction, objection, withdrawal of consent, or other privacy choices.

You can make a privacy request by contacting support@charmify.me. We may need to verify your identity or account before acting on a request.

You can manage cookies and similar technologies through your browser or device settings. Web subscription support can be requested at support@charmify.me.

We will consider and respond to privacy requests according to applicable law.

12. Children

Charmify is for adults 18 and older. We do not knowingly collect personal information from children or allow minors to use the Services.

Do not upload screenshots, images, messages, or profile material involving minors for dating, romantic, sexual, suggestive, exploitative, or harmful purposes.

If you believe a minor has provided information to Charmify, contact support@charmify.me so we can review and take appropriate action.

13. International Use

Charmify may process information in the United States, Papua New Guinea, and other countries where we or our service providers operate. These countries may have privacy laws different from the laws where you live.

Where required for EEA, UK, Swiss, or similar international transfers, we use appropriate safeguards such as contractual protections or other lawful transfer mechanisms.

14. Regional Rights

California residents and users in other regions may have specific privacy rights under local laws. These may include rights to know, access, correct, delete, opt out of certain sharing or targeted advertising, limit certain sensitive information uses, and not be discriminated against for exercising privacy rights.

California's Shine the Light law may allow California residents to request information about certain disclosures of personal information to third parties for their direct marketing purposes.

If a legally required browser or device opt-out signal applies to Charmify, we will honor it as required by applicable law.

15. Third-Party Links and Platforms

The Services may link to third-party websites, payment providers, social platforms, dating platforms, or other services that we do not control.

This Privacy Policy does not apply to third-party services. We are not responsible for the privacy, security, content, or practices of third parties. Review their privacy policies before sharing information with them.

16. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the Last updated date above.

If we make material changes, we may provide notice through the Services, by email, or by another reasonable method. Continued use of the Services after an update means the updated policy applies.

17. Contact and Requests

For questions, privacy requests, account requests, or concerns about this Privacy Policy, contact Charmify at support@charmify.me.

Please include enough detail for us to understand your request, including the email address connected to your account if your request relates to account access, billing, deletion, or privacy rights.